The BTN apparel co. was founded by two Brighton born and bred like-minded fashion devotees, determined to bring Brightons unique style to life through clothing.



In the apparel industry, products are usually manufactured in large volumes. This is great for keeping costs down, but bad for the environment, as hundreds of thousands of tonnes of unsold clothes end up in landfill every year. We aim to change that by that only printing items after they’ve been ordered.

Your item will be one of a kind, hand printed for you by us, making it completely unique.

We aim to use recyclable materials as much as possible in all of our printing & packaging.


We have carefully selected our partner companies to ensure our brand is both ethical and sustainable. Our items are GOTS-certified (Global Organic Textile Standard) and audited by the Fair Wear Foundation, a Dutch independent association whose members are committed to improving the working conditions in the textile industry.

Our T-shirts use 100% organic cotton, which is a natural, GMO-free fibre that uses less water than standard cotton. In addition, its production does not involve the use of chemicals (no fertilisers or pesticides) and encourages rotation of crops to keep soil healthier, more fertile and maintain humidity. Waste from the cotton ginning process is also recycled for the animal feed industry.

Find out more about these organisations below….




We want your item to be one of your go to pieces in your wardrobe. The following will help it stay box fresh for longer.

  1. Turn the clothes inside out before throwing them into the wash machine. This technique will prevent the colours from fading too quickly.

  2. Wash similar clothes together. Denim and other pieces with zips and buttons should be kept separate from T-shirt. This is due to the fact that when harsher materials rub against softer ones, it may cause your print to be damaged.

  3. Wash with cold water (30 degrees maximum). This will help your tshirt print pop for longer.

  4. Do not tumble dry. This could cause your print to crack.

  5. Dry in the shade. This will help avoid the suns harmful bleaching rays.

  6. Iron carefully. Use a low heat setting on your iron, and iron the item inside out.


We're sure you'll love your new apparel. But if for any reason you're not satisfied with your purchase, please contact us so we can resolve the issue. Returns are accepted within 30 days of buyer receiving the item (Any Purchases in December can be returned until end of January for Christmas gifts). Returns at the buyers own cost, and all items must be returned unworn and with tags attached for a refund. Postage costs will not be refunded.


Royal Mail 1st Class UK Tee shipping = £3

Royal Mail 1st Class UK Sweatshirt shipping = £3.70

Free UK shipping over £30

International shipping quote available on request

All items are handprinted in our Brighton HQ. Printing and Shipping will take 7-10 days from time of order as all items are made to order




BTN Apparel Co. 2019